Email & WhatsApp Marketing

Follow Up With Relevance, Not Noise.

Consent-based list building, segmentation, campaigns, lifecycle flows and measurement — using official APIs and complying with platform policy.

What this fixes

The Problems This Solves

If two or three of these sound familiar, this is usually the right place to start.

  • A database of past customers is sitting unused.
  • Follow-up depends on whoever remembers.
  • Messages go to everyone, so most of them are irrelevant.
  • Bulk-sending tools have already caused a number to be restricted.
Deliverables

Exactly What Is In Scope

Written into your agreement and delivered every cycle. Quantities depend on the package you choose.

  • Consent-based list building with recorded opt-in
  • WhatsApp Business API setup and template approval
  • Segmentation by behaviour, purchase history and interest
  • Broadcast campaigns for launches, offers and seasonal moments
  • Lifecycle flows: welcome, abandoned enquiry, renewal, re-engagement
  • Email design, copywriting and deliverability setup (SPF, DKIM, DMARC)
  • Lead capture on the website to grow the list properly
  • Per-campaign reporting on opens, clicks, replies and revenue
Process & timeline

How It Runs

Week 1 List audit, consent review, platform setup, deliverability configuration.
Week 2 Segments and first flows built. Templates submitted for approval.
Week 3 First campaign, then iteration based on real response.
Ongoing Calendar of campaigns, with flows refined monthly.

Timelines assume inputs and approvals arrive on time. Delays on either move the schedule.

What we need from you

  • Your existing contact list, and honest information about how it was collected
  • Approval of message templates
  • Offers or news worth sending — frequency without substance does harm
  • A number and mailbox dedicated to the business

Tools and channels

  • Official WhatsApp Business API through an approved provider
  • Email platform with proper authentication
  • Website capture forms feeding a single list

Tools matter less than the thinking. We use what fits your situation, not what we have a licence for.

Measurement

How You Will Know It Is Working

These are the numbers in your monthly report, alongside a plain-language note on what we changed and why.

  • Delivery and open rates
  • Click and reply rates
  • Opt-out rate — the honest measure of whether you are being useful
  • Revenue attributed to campaigns and flows

What we will not claim

We do not guarantee rankings, follower growth, lead volume or revenue. Any figure in a proposal is a projection with its assumptions written next to it — never a promise.

Typical applications

  • A retailer reactivating customers who last bought a year ago
  • A service business reminding clients when a renewal is due
  • An education provider nurturing enquiries through an admission cycle
Pricing

Email & WhatsApp Pricing

Starts at ₹24,999 one-time setup, from. It is included in the monthly retainers at the quantities each package lists, and is also available on its own. Advertising spend is always separate and paid by you to the platform.

Not sure this is the right starting point?

Take the free 30-minute growth audit. If a different channel would move your numbers faster, we will say so — even when it is the cheaper option for you.

Get my free audit